Tara Dunsmore never imagined she would grow up to be a tattoo artist. The forty-three-year-old registered nurse never got into drawing as a kid. She pursued a medical path in school rather than an artistic one. But after being diagnosed with breast cancer in 2012 and undergoing a double mastectomy, Dunsmore heard about areola tattooing as a final step in reconstruction. She was shocked, however, to see a lack of options for breast cancer survivors who want realistic tattoos that look three-dimensional to get back a sense of normalcy. When Dunsmore finished her breast reconstruction, her doctor brought up areola tattooing but couldnโ€™t refer her to anyone outside of the office nurse, who had been trained to do basic one-dimensional areola tattoos.

After searching in vain for a viable alternative, Dunsmore, who lives in Raleigh, relented and went with the in-office nurse.

โ€œIt was horrible, painful, and the only color options were bubblegum pink, chocolate brown, and nude,โ€ Dunsmore says. โ€œI didnโ€™t have any control over the color or size, and when I walked out of there, I just couldnโ€™t believe it. I couldnโ€™t believe these were the options for breast cancer survivors. It was unacceptable.โ€

When she returned to her plastic surgeon, she voiced her concerns and told him she was going to go train with the best 3-D tattoo artist she could find. Then she was going to come back and do this for survivors. And she did.

Dunsmore trained in advanced 3-D areola tattooing with Rose Marie Beauchemin at the Beau Institute in New Jersey, and, in April 2014, she founded Pink Ink Tattoo and began performing realistic-looking areola tattoos on breast cancer survivors from across the country. Since 2014 sheโ€™s worked with more than two hundred clients and travels to plastic surgeonsโ€™ offices from Durham to Texas.

She charges $600 for bilateral tattoos (meaning both breasts) and $350 for unilateral (one breast), but because sheโ€™s a nurse and the tattoos are done in plastic surgeonsโ€™ offices, clients can seek reimbursement from their insurance companies. She says most insurance policies at least partially cover the procedure, thanks to the Womenโ€™s Health and Cancer Rights Act of 1998, which requires group health plans that cover mastectomies to also provide certain reconstructive surgery and other post-mastectomy benefits.

For many of these women itโ€™s their first tattoo.

โ€œI actually had a woman who was seventy-two years old, and she had waited seventeen years for her tattoos,โ€ Dunsmore says. โ€œShe came in and waited until we were completely done, and she looked in the mirror and her eyes started tearing up and she said, โ€˜Tara, Iโ€™ve waited seventeen years for this.โ€™ And I said, โ€˜What did you wait so long for?โ€™ And she said, โ€˜Iโ€™ve been waiting for you.โ€™ Even when I say it to this day, it jerks me up, because thatโ€™s what itโ€™s about. This is the reassurance that Iโ€™m following the right path and doing the right thing.โ€

Even after tattooing more than two hundred clients, Dunsmore has yet to get her own tattoos redone, though sheโ€™s had plenty of opportunities to do so.

โ€œRight now, I look at myself and itโ€™s a reminder to me that this is why I do it,โ€ she says. โ€œTheyโ€™re not horrible looking, but this is not acceptable. When I look at them, it reminds me of why Iโ€™m getting up tomorrow.โ€

While many women turn to a nurse or specialist for their areola tattoos, some women simply walk into a tattoo shop.

Caroline Moretto, a fifty-six-year-old who lives in Fuquay-Varina, opted to get her tattoos done by Candice Tekus of Mad Ethelโ€™s Tattoos, whose work she came across through her daughter. Months before she was diagnosed with breast cancer in March 2015, Moretto had been scrolling through the Mad Ethelโ€™s website and was enamored by a full chest and areola tattoo Tekus had done for a breast cancer survivor in Texas. So when she was diagnosed, Moretto figured the obvious choice was to visit Candice to add the finishing touch after her surgery and reconstruction.

โ€œI figured a tattoo is a tattoo, and, to be honest, after a year of pulling your shirt off for everybody, to go in there and see Candice didnโ€™t feel like a big deal anymore,โ€ Moretto says. โ€œCandice is so matter-of-fact about everything, so it wasnโ€™t embarrassing or anything.โ€

Tekus has performed areola and nipple tattoos on a handful of clients during her eleven years working as a tattoo artist across the country, though Moretto was her first in Raleigh. When a survivor first approached her about getting areola tattoos years ago, she was nervous, but she was able to give the woman the illusion of realistic nipples and areolas using basic 3-D tattooing techniques.

In Morettoโ€™s case, the plastic surgeon had already created a nipple by scoring the tissue in the center of the breast, so all Tekus had to do was create a little more shadow underneath the scar-tissue nipple bump, draw in the Montgomery glands, change the tone of the areolas, and blend out the scars.

โ€œMy husbandโ€™s really the only one who gets to see it, but I feel like showing everybody,โ€ Moretto says, laughing. โ€œYou would not believe thisitโ€™s amazing.โ€

Tekus charges about $80โ€“$110 for a pair of areola tattoos, the same rate she charges for any tattoo of the same size. She says the shop has never filed a claim with an insurance company. Tattoo shops and doctorsโ€™ offices donโ€™t often intermingle.

โ€œDoctors donโ€™t really refer clients to us because they tend to not have a lot of faith in tattoo artists, which is kind of sad, because we really could work together,โ€ Tekus says.

Regardless of where survivors get their tattoos, Tekus and Dunsmore agree that this final step in the process of reconstruction can offer a sense of closure to the nightmare of breast cancer.

โ€œWhen cancer comes along, these women are focused on fighting,โ€ Tekus says. โ€œWhen the fight is over, theyโ€™re left with this battle scar, which is an amazing thing, but at the same time, itโ€™s a painful reminder every day. To be able to reconstruct it and bring it back to some form of normalcy is important.โ€

This article appeared in print with the headline โ€œInvisible Inkโ€