
When the economy crashed in mid-March, Congress rushed in to save the day with the $2.2 trillion CARES Act. It offered bailouts for big corporations, of course, but also, on the surface, hope for the little guy.ย
There was nearly $350 billion for the Paycheck Protection Program, which offered small businesses forgivable loans to cover two months of payroll and expenses if they kept people working, and an expansion of the Economic Injury Disaster Loan program, or EIDL, which would provide businesses with up to $2 million in low-interest loans direct from the Small Business Administration.ย
The feds also kicked in emergency unemployment help, adding $600-a-week to typically chintzy state unemployment checks through July, making the self-employed and independent contractors eligible for federal benefits, and extending unemployment benefits for up to 39 weeks. And, of course, everyone would receive $1,200. ย
Butโas might be expected of a massive rescue package cobbled together in daysโthe rollout was a mess of red tape and uncertainty. The PPP chaotically opened to applicants on April 3, with federal rules changing until the last minute and banks overwhelmed by demand. As of Monday, a little over a half-million loans have been approved, but almost no money has been dispersedโand for small, cash-strapped businesses, time is very much of the essence.ย
The EIDL program, meanwhile, has also been overrun. Last week, the SBA announced that the top loan amount was no longer $2 million; now, it was $15,000, and desperate applicants have waited weeks to learn if theyโd been approved.ย
State unemployment offices have also been crushed as some 17 million people applied for benefits in the last three weeks, including more than 400,000 in North Carolina. The $600-a-week federal benefit is supposed to become available this week, but it will take longer for the system to accept independent contractors and the self-employed.ย
In other words: Some people canโt get help. Some people are anxiously waiting, hoping the cash arrives before their luck runs out. And some people donโt know whatโs going on, or what they should do.ย
Here, we tell 13 of their stories: business owners, artists, photographers, bartenders, restaurant workers, undocumented immigrants, all trying to get by amid an unprecedented economic collapse and a frantic, confusing government response. โJeffrey C. Billman

Kae Diazย
When theyโre not behind the bar at Night Rider, Wicked Witch, or Ruby Deluxe, Kae Diaz is booking shows and promoting queer artists. March was supposed to be a killer month, with a beefed-up calendar promising to be one of the yearโs busiest. Then the coronavirus happened, and all of Diazโs work vanished into thin air.ย
And when Governor Cooper closed the stateโs bars on March 17, Diaz was laid off.ย
They immediately tried applying for unemployment but werenโt able to log on to the government website โbecause it was so busy all the time.โ A week later, they finally submitted their application. That was three weeks ago. They still havenโt heard if the application has been approved.ย
โItโs really hard to have any kind of emergency fund at all, so weโre running on fumes,โ Diaz says. โItโs scary.โ
While Diaz scraped together enough money to pay Marchโs bills with help from their former boss and donations from a fund for the venueโs staff, that wonโt cover Aprilโs rent. The four roommates with whom Diaz shares a downtown Raleigh home were also in the service industry and are in the same boat.
While their landlord said she wouldnโt kick them out โright away,โ she asked for at least a partial payment for April, Diaz says. But with no unemployment benefitsโand still waiting on their $1,200 check from the federal governmentโDiaz is worried paying rent will mean forgoing other necessities, like food.ย
That looming dread, however, is eclipsed by another fear: Once the pandemic passes, things will never be the same. โIt feels like the day they said the bars were closed, that was the last day of that life,โ Diaz says. โLeigh Tauss
Aaron Earley

Cricket Forge spent most of 2019 idling.ย
In late 2018, Aaron Earley and two other employees bought the two-decade-old sculpture, metalwork, and custom-furnishings company from its retiring owner and began moving it from a 90-year-old building in downtown Durham to a newer, larger space near Bennett Place Historic Site. The move itself took months; issues with the landlord, the city-permitting office, and the realtor delayed things even more. All told, they were down for eight months, and by yearโs end, their cash-flow projections were a wreck. They hoped the busy spring season would get them back on track.ย
The coronavirus had other ideas.ย
They got their ducks in a row so that when PPP launched, they were ready. But the federal guidance kept changing.ย
โWeโve gone through three iterations since two weeks ago,โ Earley said Friday. โWeโve been eligible for three different numbers. Each time thereโs a new iteration on the decreasing side. It dropped $20,000, then $30,000, now less than half. Itโs not even enough to cover our operating costs for eight weeks.โย
Part of the problem is a rule about how much has to go to payroll. Originally, it was half. But the feds changed it to 75 percent. Spend less than that, and the loan wonโt be fully forgiven. With a large building and eight employees, Cricket Forge spends equally on rent and payroll, and more still on materials. That kept them from applying for as much money as they really needed.
They sent their application off on April 6. They havenโt received an approval notice yet. Theyโre probably going to apply for an EIDL, too. โAt this point, weโre working with our advisers finding any and all means of survival,โ Earley says.ย ย
The owners furloughed their employees, some of whom have worked there for 20 years. Earley and his two partners are working without pay. Most of the retailers that sell their tables and chairs and wall hangings have closed. The company is scraping by on custom jobs: people working from home who are updating their houses.ย
And theyโre waiting.ย
โOur futureโs not looking too good,โ Earley says. โWeโre doing what we can to skate by.โ โJeffrey C. Billman

Alan Gill
For most people, Wednesday is distinguished only by its distance from the weekend. But for comic-book collectors, itโs the pinnacle of the week: the day that the omnipotent Diamond Comic Distributors ordained long ago as new-comics day.
When the distributor halted shipping on April 1, it shut down the industry, resulting in the first weeks anyone remembers without new comics since weekly comics were born. (Not even World War II pulled that off, according to a report in The Daily Beast.)ย ย
โItโs not only that theyโre not shipping, theyโre not even printing,โ Alan Gill says. โPeople are creatures of habit, and when youโre unemployed or depressed or in a breakup, you always had comics on Wednesday as a constant. Now thatโs gone?โ ย
As the owner of both Ultimate Comicsโwhich has shops in Chapel Hill, Raleigh, and Caryโand NC Comicon, Gill is in the thick of this unprecedented publishing gap. His stores are closed, and heโs laid off all but three of his staff, gambling that they can do better through unemployment than backed-up payroll relief.
Heโs been able to keep his warehouse open because, as a distributor of packing and shipping supplies, itโs an essential business. With people stuck at home with no new comics to buy, heโs doing brisk business in backstock online, and his largest expenseโbuying new comicsโis gone. So far, Marvel and DC have suspended digital publishing, the bane of physical retailers. Itโs tenable, but only if itโs temporary.ย
โI donโt want to paint a rainbow picture,โ Gill says. โI want my people to come back to work, and I miss working in the store. Iโm doing a lot of work to make 30 percent of the money.โ
If Diamond starts shipping or the big companies resume digital publishing before the shutdown ends, though, Gill might be in trouble.
โI could ship, but itโs gonna be a clusterfuck and probably not worth it,โ Gill says. โI would do it because I want my customers buying my physical books and not going to digital.โ
And while Ultimate might weather the storm better than smaller independent shops, NC Comicon represents a huge potential loss. The Raleigh edition in May is off, and Gill has doubts about November in Durham.
โWhen the Raleigh Convention Center said theyโre not going to open, thatโs great, I get my deposit back,โ Gill says. โBut Iโve got to find a way to pay back all my vendors. Their money was used to pay advertising and other stuff Iโm not getting back, and I canโt just declare bankruptcy and tell all these vendors, my friends, hey, Iโm not going to pay you.โ โBrian Howe
Freddie Lee Jacobs
Freddie Lee Jacobs was born and raised in West Durham, and heโs been a barber in the neighborhood since 2000. He was having a tough time even before the coronavirus shut down Blonthellโs, a beauty salon on Chapel Hill Road where he rents a chair.
The soft-spoken barber says he and the shopโs stylists were told theyโd be fined if the place remained open after Durhamโs stay-at-home order took effect on March 26. Jacobs says he was just starting to rebuild his clienteleโlast June, the building where heโd run his own shop for the last 19 years was soldโand his old customers had started to return.
โNow Iโm just laying around the house, getting fat, eating, and sleeping,โ he says.
Jacobs says his girlfriend of 15 years has been his anchor during the shutdown.
โShe tells me, โJust hold on. Weโll be all right.โ Sheโs out of work, too,โ he says. โIf it weren’t for her, Iโd be up dookie creek.โ โThomasi McDonald
Kathleen Makenaย
The bad news is that itโs been a month since Kathleen Makena saw her last client on March 17. The good news is that sheโs confident her clientsโmost of whom come in for monthly facials at her private solo practiceโwill be waiting for her on the other side.ย
โI have the most amazing clients in the world, and I have been able to have a very busy, successful business,โ she says.ย
Some clients have sent money or offered to pay for future appointments in advanceโoffers sheโs turned down. โSo many people are in the same boat, and it can always be worse,โ she says.ย
Makena has seen the anxiety of other estheticians and beauty providers,ย who, like her, have not received word about their unemployment status and donโt have the crowdfunding resources other industries have seen. Because Makenaโs bank, Wells Fargo, stopped taking PPP applications, sheโs applied for one through Radius Bank. She also applied for an EIDL.ย
โI went through a lot financially in 2008 when we had the last craziness,โ Makena says. โI worked very hard to get myself in a position that if something major happened again, I would be OK for a few weeks. Not indefinitely, but Iโm definitely OK for a few weeks.โย
She feels lucky not to have pre-existing debt, and sheโs thankful that her dog, Carter, who just had surgery, will not require the additional $4,000 operation that the vets anticipated. Now that her paperwork is out the doorโunemployment, her EIDL, her PPPโsheโs home caring for Carter. And waiting.ย
โRaleigh is a really strong community, and we were built by helping each other and being a community,โ Makenna says. โI have every faith that we will get back to that.โ โSarah Edwards

Maria
At 22, Maria (not her real name) crossed the border from Mexico hoping to get an education and secure a better life for herself and her young daughter. In the two decades since, sheโs stayed under the governmentโs radar and avoided immigration authorities.ย
She lives in Raleigh with her daughter. Because it was difficult to find work beyond low-paying hourly jobs, she started a baking business. But when the coronavirus shut down the economy, her customers disappeared. Unlike other self-employed workers, Maria had nowhere to turn for help.
She pays taxes, but she wonโt receive a stimulus check because she doesnโt have a social security number. Even if she could access benefits, she says, she wouldnโt risk alerting authorities of her whereabouts.ย
โIt is truly a myth that my community lives off of government assistance, and I encourage anyone who believes that myth to try applying for assistance with a fake social security number,โ she says. โIt is truly impossible.โ
With no money coming in, the bills are starting to pile up. Maria hopes her landlord will cut her a break, but she hasnโt worked up the courage to ask.ย
โI had some savings that allowed me to get through, but Iโm definitely at a breaking point,โ she says. โI was able to pay my rent last month, and it certainly helped that there has been a pause on utility payments, but I know I have to pay those back, and next month Iโm definitely not going to make it.โ โLeigh Tauss
Braima Moiwai
Before the lockdown, Braima Moiwai had a full slate lined up: residencies, after-school programs, drum circles. And just like that, it was gone.ย
A native of Sierra Leone who moved to Durham nearly 35 years ago, Moiwai now spends his time applying for federal assistance and state unemployment benefits. Heโs nearly completed a small business loan application, and heโs applied for funds from the NorthStar Church of the Arts.
A drummer, storyteller, and fabric artist, Moiwai says heโs struggled with anxiety since learning that a close friend is battling COVID-19 in London.ย
โHe has kidney issues and hypertension,โ Moiwai says. โThis is really taking the juice out of me. Heโs alone. His loved ones canโt go near him. Once they take you [into the hospital], thatโs it.โย
Moiwai has worked for over a decade conducting drum circles with patients admitted to the psych ward at UNC hospitals. Thatโs his main source of income. A hospital official recently sent him a check for $200 to purchase groceries.
Heโs also been on the phone with his internet provider and car insurer to make sure he can stay connected and drive legally.ย
โPeople should know that if you pick up the phone, they will work with you,โ he says. โAfter this month, I donโt have rent money. I have to hold on to my little change for food.โ โThomasi McDonald
Season Mooreย
Portrait photography is personal. You can use a wide-lens camera, but ultimately, the detailsโfixing lipstick smudges, tucking hair, adjusting positionsโrequire a more intimate touch than six feet of distance allows. And so Season Moore, a Raleigh-based portrait photographer, has been out of work since the beginning of March.ย
Sheโs checked with her landlord about suspending rent (no), with her bank about applying for a PPP loan (also no), and sought unemployment (unclear).ย
โRight now itโs a full-time job being unemployed and trying to access any of this so-called help weโre supposed to get,โ Moore says.
Applying for unemployment as a self-employed person has proved a bureaucratic nightmare.
North Carolina doesnโt give benefits to the self-employed or to independent contractors, although the CARES Act Congress passed in March will award them federal benefits, likely beginning later this month. To get benefits soonerโand to get the combined state and federal money, rather than just the $600-a-week from the fedsโMoore had to set up an account as the owner of her business, and then wait for account approval via snail mail so that she could declare herself, as her only employee, unemployed. When she received the approval, it listed a deadline two days prior. The penalty for a late application was an increased unemployment tax rate.ย
โI think Iโve spent the last four days talking to my accountant, talking to the bank, and sick to my stomach,โ she says. โWhen all your friends are business owners and theyโre all in itโyou know, thereโs grief, thereโs panic. On Monday, I finally decided that Iโm not getting any help. It is what it is.โย
Moore has a lot on her mind. Thereโs her husband, who works for a small defense contracting company facing financial problems. Thereโs her 17-year-old son, who is spending his senior year as an unprotected worker at Harris Teeter. Thereโs her social-butterfly daughter, who is preparing to spend her Sweet 16 in isolation. And then thereโs the community she has made over 16 years of taking portraits. Sheโs frustrated by theย dissonance between the people treating the shutdown as a vacation and the other small business owners she knows, none of whom have received unemployment yet.ย
โI want people to understand that the news is reporting it like, small businesses are fine, theyโve gotten help, theyโre OK,โ she says. โWeโre not OK.โ โSarah Edwards
Nicole Oxendine
As a small business owner, Nicole Oxendineโs revenues plummeted with the shutdown: no more live classes, studio rentals, or summer camps at downtown Durhamโs Empower Dance Studio, and major disruptions in arts-consulting jobs for Rocky Mount Mills and the company that owns Northgate Mall.
Still, sheโs relatively sanguine.
That’s because Oxendine is a detail-oriented person with five years in business to help her navigate the ever-changing sea of relief acronyms. She says she canโt imagine what itโs like for less-experienced, less-organized entrepreneurs. And even if she receives all the aid sheโs pursuing, it will only be a fraction of her usual income.
โIf this would have hit me a few years ago, thereโs no way I would have been prepared to have the information and documents theyโre asking for,โ she says. โIf you have it, itโs easy to send off the PPP, if you have a relationship with your bank. If you didnโt have that already, itโs difficult to get access.โ
The application for the PPP changed several times after she first submitted it on April 7, requiring additional information. If she receives it, it wonโt be enough to cover her payroll, any more than the EIDL, from which she says she could receive up to $10,000, will cover her $66,000 in projected revenue.
In the meantime, thereโs plenty of work to do. Empower has started online classes to keep students engaged and employees paid, but tuition has been slashed by 50 percent. Virtual learning doesnโt work for everyone, and enrollment is down.
โWe found it was harder to engage the younger group,โ Oxendine says. โI had to comfort a three-year-old because she didnโt understand how dance was going to be in the computer.โ
Oxendine is preparing to launch an Empower YouTube channel, too. Optimistically, sheโs thinking of virtual dance classes as an investment that will pay off beyond the shutdown, though it comes with costs: paying for Zoom and microphones; she also wants to get a greenscreen.
But Oxendine says she doesnโt want to lose sight of the long game in the short panic.
โI want to stay on top of whatever assistance is out there, but I also want to think about what my business is going to look like after this, so itโs a delicate balance,โ she says. โThis has forced me to slow down, release the schedule, and be present. Itโs actually been a little liberating. Some days, itโs super frustrating, and itโs like, Iโm not going to do a loan application today, just be.โ โBrian Howe

Allie Pfeffer
As artists and servers facing the coronavirus wipeout go, Allie Pfeffer has it OK.
Though sheโs a dancer, she didnโt have money tied up in a dance project when the world shut down. Sheโs a bartender at Pizzeria Toro and Jack Tar, and her employer, Gray Brooks, is providing his laid-off staff with regular meals and CSA-style groceries. Those with benefits, such as Pfeffer, keep them. And her unemployment checks have already started coming.ย
The state unemployment checks sheโs getting now amount to a third of her usual income, but things should improve once the $600-a-week federal benefit kicks in. It runs through the end of July. Who knows how long the shutdown will lastโor what the new normal will look like?
Pfefferโs situation illustrates the difference that a caring employer can make as employees navigate the unfamiliar, crashy waters of federal and independent relief.
โHow do you transcribe high-pitched maniacal laughter?โ Pfeffer says, remembering her first reaction to the shutdown. โIt was surreal tinged with mild panic. Iโve never been laid off before, so I didnโt know anything about the process of filing for unemployment.โ
Like many others, Pfeffer weathered a day of 15-minute page loads and failures before she got her unemployment application through by getting up in the middle of the night.
She also applied to several local relief funds for service workers. So far, those time-consuming efforts have netted her $100 from the Service Industry Relief Fund North Carolina. It was a single downloadable form instead of a website to navigate, but other local funds had overloaded sites. The low-return toil takes a psychological toll.ย
โIt feels kind of demeaning to sit in front of my computer hitting refresh,โ Pfeffer says. โItโs hard, virtually begging for money from no one in front of my blank computer screen. I canโt even, like, make my case to a person.โ โBrian Howe

Jesica Sanchezย
Jesica Sanchez always wanted to be a tattoo artist. After working for years as a cook, she finally scored an apprenticeship in Raleigh. She lived out of her car and moved around, learning the trade. She had recently gotten a job at Golden Coils, a new tattoo and piercing parlor in Raleigh when the coronavirus pandemic forced the business to close.
โI was actually more prepared for this than Iโve ever been in my life. I donโt know what Iโd do if I hadnโt just reached that point of mild stability,โ Sanchez says.ย
Sheโs been out of work for almost a month. So far things have been pretty quiet. Some coworkers have applied for unemployment benefits but havenโt been approved. She doesnโt have a computer, so she hasnโt been able to file the paperwork. She hasnโt tried the phone number; the stateโs website is vague about that process, she says. ย
Besides, sheโs not yet in dire straits. Sheโs single and rents a roomโno kids or mortgage payments to worry about. She OK for now, but sheโs not sure what will happen if the shutdown continues much longer.ย
โI donโt have a lot more than a month and a half of bills saved up,โ Sanchez says. โWeโre all pretty much paycheck to paycheck. None of us have worked since [the outbreak], and I donโt expect them to let us go back to work, so we are just kind of in the dark.โ โLeigh Tauss
Kenneth Yowell
Kenneth Yowell doesnโt want to be the governmentโs middleman.ย
As best he can determine, thatโs what filing for the PPP program would make him. Small business owners jump through hoops to get the loan, but the money they get is redistributed to their employees and landlords; because heโs an owner, heโs not eligible for state unemployment, though he will be eligible for expanded federal benefits.
โSo we have to hope that federal unemployment comes through at some point in the future,โ he posted on Facebook on April 6, three days after PPP applications opened. โUntil then, enjoy your new job as an unemployment funds distributor. And BTW, if you mess up any paperwork while trying to do the right thing by your staff, you can be held liable, and it will convert to a loan that youโre on the hook for.โ
Then, by the end of June, his restaurant, Oak City Meatball Shoppe, would have to be fully staffed again. But that presumes that the restaurant industry has fully recovered by then. Fat chance. โYou want to hire every one of your employees back, but you donโt have the sales to support that,โ he says.ย
If he violates the terms, heโll have to pay back part of the loan over just two yearsโbefore the feds rewrote the rules, it was supposed to be 10โwithout the sales to meet that obligation. All the while, heโll be living off credit cards.ย
โI think what ends up happening is, your corporate fast-food places are going to survive, your super-high-end-experience-dining restaurants are gonna survive,โ Yowell says. โPlaces like us are gonna have a tough time coming back. Landlords will have gotten paid, utilities gotten paid, but restaurant sales will be 25 percent of what it was before.โ
Because restaurants operate on tight margins, he adds, even at 50 percent of pre-coronavirus revenue, โitโll be a bloodbath in the business.โ
Despite those trepidations, he applied. But Wells Fargo quickly stopped processing PPP. So he went to North State and got things rolling. ย
When everything shut down, Yowell was also in the process of turning his other restaurant, Calavera, into an event space for weddings, drag brunches, ghost kitchens, and so on. This was the nail in its coffin. For the time being, he turned over the space to a group producing and donating masks to hospitals, homeless shelters, and other places that need them.ย
Oak City Meatball Shoppe is fortunate to do decent takeout and delivery revenue, he saysโabout a quarter of what it saw before. If you want delivery, Yowell says, donโt go through a delivery app. For starters, they take 20โ30 percent commissions on top of a delivery feeโand have refused to reduce them amid the crisis. Besides, if an Oak City driver delivers your food, thatโs someone else Yowell can keep employed.ย
โWe are still trying to stay open and keeping staff employed,โ he says. โTrying to navigate all of this is still difficultโtrying to hold everything else together, keep the doors open every day.โ โJeffrey C. Billman

Linda Zukowski
Social distancing is, of course, impossible in the massage business. So on March 14, with the coronavirus beginning to close bars and restaurants, Linda Zukowski closed Metamorphic Massage for Women, too.ย
โI can be up to 60 percent prenatal massages in my business. Thatโs a high-risk population,โ Zukowski says. Her second biggest clientele group: women over 50. โAnother high-risk population. I didnโt want to be responsible for spreading it.โ
A week later, when Governor Cooper shut down all nonessential businesses, she started her unemployment application. But as a small business owner, the process was complicated, she says. She finally finished it last week.ย
โAs small business owners, we donโt know whatโs going to happen with us,โ she says. โWe donโt know if weโre going to get any money, and if we do, what weโre going to get. Iโve applied, but Iโm in limbo with the system, and I know the system is overwhelmed, so itโs probably going to take them a while to get to people, especially those of us who are self-employed.โ โLeigh Taussย
Comment on this story at [email protected].ย
DEAR READERS, WE NEED YOUR HELP NOW MORE THAN EVER. Support independent local journalism by joining the INDY Press Club today. Your contributions will keep our fearless watchdog reporting and essential arts and culture coverage viable in the Triangle, coronavirus be damned.


You must be logged in to post a comment.