
M Is We: (ghosts)ย
[May 29; Broken Sound Tapes]
M Is We/Night Battles split 7โ
[May 1; Broken Sound Tapes]
If you still own a cassette deck, you either care about music so little that you havenโt updated your hi-fi since 1989 or you care about it so much that youโre immersed in the underground scenes where the obsolete format still reigns.
Carrboroโs Michael Wood, the sole proprietor of Broken Sound Tapes, falls in the second category. Armed with a couple of high-speed dubbers, heโs issued well over a dozen small-batch cassette releasesโmostly post-punk, like Woodโs band, M Is Weโin the last year and a half.
But as you can tell from the labelโs two new releases, one on vinyl and the other digital, Wood isnโt doctrinaire about the format, any more than he is about the genre (this is a label that has released Shit Horse, after all). The point is that the cassette is a hands-on, personal, and most important, cost-efficient way of releasing music.
Now Wood works as a beer-and-wine buyer at Weaver Street Market, but he used to be a bar owner and concert promoter in Myrtle Beach. In the late โ90s, he had a high-speed cassette dubber, and he thought of it when he wanted to release an M Is We cassette. Rather than hiring it out to a company with a minimum order requirement, why not make it himself?
โThe expenses were not that high just to get another dubber,โ Wood says. โI have a lot of friends in smaller bands, and people donโt have to commit to 100 tapes if I can do as little as five.โ
Woodโs gear takes up one coffee table in his home, where he can dub on demand. His runs top out below 300. He did 250 copies of Going Down for Shit Horse, the aforementioned no-wave blues-rock band, to sell at a show in New York. He also did 200 copies of Triangle, a compilation of local bands including Stevie, Personality Cult, and Sunny Slopes, whose wide-eyed, reverb-soaked dreampop Wood cites as an example of the labelโs ideal. But he likes doing smaller runs because of the care that can go into each copy.
โIโve found that the quality isnโt as good when I do high speeds in bulk,โ Wood says. โIf I do a slower dub with cassette decks rather than my dubbers, Iโm able to focus on the quality of the tapes.โ
Last year, M Is We released Ghosts, an alternately majestic and frantic tape from which only the A-side was posted online. This Friday, May 29, the B-sideโan atmospheric reworking of the first sideโwill go up on Broken Soundโs Bandcamp as (ghosts).
And on May 1, Broken Sound released its first vinyl offering, a split seven-inch featuring M Is We and Night Battles. The formerโs โWhat You Carryโ suggests a timeline where Ian Curtis lived to sing for New Order, while the latterโs โFlat on My Backโ is a burly, crashing anthem.
The first problem Wood confronted was how to retain the labelโs DIY spirit while outsourcing production to a plant, Georgiaโs Kindercore. The solution was to hire them only to press the discs so that the bands could make the labels and cover art themselves.
The second problem was a little more intractableโis it weird to put out a record on a label with โTapesโ in its name? Wood decided to change it to โBroken Sound Recordsโ on the physical release, to make it harmonious with itself.
Broken Sound is entwined with Brian John Mitchellโs stalwart experimental label, Silber Records, which put out the first M Is We album. Sometimes, the old friends share releasesโBroken Sound will do the cassette, Silber the digital.
Itโs also immersed in circles where tapes have the cachet that vinyl does in others. Weโve reviewed a lot of cassette releases lately, from the post-punk of Cochonne, on Sorry State Records, to the underground techno of Binky and Faster Detail, on Hot Releases. The Mountain Goats recently went back to cassette roots, and DiggUp Tapes has been at it for years. The squiggly sound of fast-forwarding and the definitive click of a tapeโs end have the same aesthetic richness as the crackle of a dusty groove. ย
โItโs the easiest and cheapest thing, and itโs so aesthetically appealing,โ Wood says. โUnlike all the mass-produced tapes youโd get in the โ80s, weโre making all different colors, different tape sleeves and kinds of J-cards. I think thatโs the appealโback to cut-and-paste, hands-on making. Itโs almost like an arts and crafts project for me.โย
Contact arts and culture editor Brian Howe at [email protected].ย
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